Arbor Home, a retailer specializing in home improvement products such as flooring, vanities, and other goods, was looking to scale its online presence and enhance its product listings.
By leveraging Anglera’s powerful platform, Arbor Home has created over 50,000 listings, streamlined content iteration, and introduced intelligent pricing, all while integrating seamlessly with their Shopify store.
As Arbor Home’s catalog grew, they faced several challenges:
Catalog Expansion
• With an increasing number of products, manually creating and managing listings was becoming overwhelming and time-consuming.
Content Iteration
• They needed a way to rapidly update product descriptions, create FAQs, and ensure consistency across a diverse range of products.
Pricing Optimization
• Setting competitive, dynamic pricing was difficult without a solution that could intelligently adjust based on market trends and competitor analysis.
Arbor Home partnered with Anglera to automate and optimize their product management process, focusing on three key areas:
Automated Product Curation
• Anglera helped Arbor Home rapidly create 50,000 product listings, removing manual effort and allowing the team to scale without additional overhead.
Content Iteration & FAQs
• With Anglera’s tools, Arbor Home was able to quickly iterate on product content and generate FAQs, enhancing product pages and customer engagement.
Intelligent Pricing
• Anglera’s pricing optimization feature allowed Arbor Home to set competitive, dynamic pricing, ensuring they stay ahead of the competition.Anglera’s custom Shopify integration pushed products directly into Arbor Home’s store, ensuring real-time updates and a seamless process from product creation to live listings.
After implementing Anglera, Arbor Home saw significant improvements across several key areas:
50,000 Product Listings
• Rapid and efficient product listing creation, with automated updates directly synced to their Shopify store.
Time Savings
• Content iteration and FAQ generation were streamlined, saving the team hours of manual work.
Competitive Pricing
• Intelligent pricing adjustments kept Arbor Home’s products competitive while optimizing margins.
Scalability
• With Anglera’s automation, Arbor Home can scale its catalog with minimal manual effort, allowing for continuous growth.
