Anglera onboards any seller feed to your standard and holds every SKU to a quality bar before it lists. Grow selection into the long tail without scaling the mess.
Trusted by retailers and marketplaces onboarding millions of SKUs across every category.
Adding sellers is how a marketplace grows — but each one ships data its own way, and raw feeds list SKUs that can’t be found or bought.
Every seller’s feed is different, and manual review caps how fast your selection can grow.
Thin or missing content means they’re unsearchable, don’t convert, and drive returns.
Inconsistent listings erode buyer trust and conversion across the whole marketplace.
Not a black box. Anglera does the unglamorous work that makes a catalog trustworthy, and reruns it as your assortment changes.
Auto-classify every SKU into your hierarchy and normalize messy attributes — “volts” vs “voltage,” “hue” vs “color” — so filters and search actually work.
Pull structured specs, dimensions, and materials out of PDFs, spec sheets, and product images — not just the fields a supplier happened to send.
Extract safety and compliance data from the right section of every document — and keep it current when a manufacturer reissues it.
Validate MPNs, GTINs, and UPCs against a single source of truth, match products across systems, and collapse duplicate variants.
Classify products into the correct tariff codes automatically — and re-check them when codes change.
Map diverse supplier price files and feeds into one clean master, on whatever cadence they send them.
Original titles, descriptions, and real buyer FAQs tuned to your customer — never the duplicate manufacturer copy every competitor pastes.
Source web-ready images and digital assets, and flag the SKUs still missing a usable photo.
Short copy for your ERP, rich content for eCommerce, the exact attributes each marketplace demands — set the rule once, Anglera formats for every destination.
Surface functional equivalents, replacements, and frequently-bought-with kits so buyers find the right product and the next one.
See what competitors stock and suppliers carry that you don’t — and where your catalog is thin.
Track completeness and quality over time, and prioritize the SKUs that need attention next.
Buyers, and the AI assistants they ask, search by use and fitment. A thin seller listing is unsearchable and doesn’t convert. Here’s the same SKU, two ways.

Invisible

The KIVIK seats three on memory-foam-and-spring cushions, the cover zips off for the washing machine, and flat-pack delivery means no doorway measuring drama — backed by a 10-year warranty.
Discoverable
Anglera turns the catalog on the left into the catalog on the right — automatically, across your whole assortment.
Most enrichment is a one-time project that goes stale in a quarter. Anglera runs it as a loop, so your data gets better over time, not worse.
Pull from supplier files, PDFs, spec sheets, images, and manufacturer sites — every source, cited.
Map to your taxonomy, normalize units and attributes, validate identifiers, dedupe variants.
Unique descriptions, structured specs, fitment, compatibility, buyer FAQs, and web-ready images.
Every field scored for completeness and confidence. Gaps and conflicts flagged before they ship.
Clean data flows to your PIM, ERP, storefront, marketplaces, and the AI feeds shoppers search.
Watch for drift and demand signal. When the source — or what shoppers ask for — changes, the loop restarts.
What keeps the loop running
A new seller or supplier joins
their catalog is onboarded to your standard and quality-checked before it lists
A SKU falls below your content bar
flagged and enriched before it ever goes live
A seller’s feed updates
re-validated and re-synced — no manual review queue
Selection expands into the long tail
every new SKU held to the same bar, so the catalog never rots
Your catalog health climbs and stays there — not a one-time spike that quietly decays the moment the next supplier file lands.
More SKUs means more long-tail demand, but only if every listing is sellable. Anglera onboards any seller feed and gates each SKU on a quality bar. Your aisle grows endlessly and stays clean.
Spreadsheet, API, PDF, or portal — Anglera ingests any seller or supplier feed without a custom integration per seller.
Every listing is mapped to your categories and attributes — units, identifiers, and variants reconciled to your standard.
Thin listings are filled in — titles, specs, fitment, and buyer FAQs sourced and scored, so long-tail SKUs are searchable.
Completeness and accuracy are scored before a SKU goes live. Below the bar, it doesn’t list — so selection compounds while quality holds.
The gate is the point: selection scales into the long tail while every listing clears the same bar — so the catalog never rots.
Anglera continuously scores, enriches, gap-fills, and maintains your product data. Plugs into any PIM. Works without one too.
Bidirectional sync keeps your PIM the system of record. No PIM yet? Anglera serves enriched data straight to your channels.
Every SKU is continuously scored, gaps filled from trusted sources, and data stays current as your catalog changes.
Most customers are in production in about two weeks — no two-year SI engagement. Start with a flat file and connect systems as you go.
Our customers work with
PIM & MDM


ERP & Data Platforms

Commerce Platforms
Enterprise REST APIs, webhooks, real-time sync, and hands-on integration engineering included.
You can’t hire your way to an endless aisle — reviewers become the bottleneck the moment selection grows. Anglera onboards and gates SKUs automatically, so a small team supervises millions of listings instead of clearing a queue.
Raw self-listing fills the catalog with thin, unsearchable SKUs that tank conversion and trust. Anglera normalizes and enriches every feed to your standard, then gates on a quality bar — so what lists is actually sellable.
Aggregators pass feeds through — garbage in, garbage live, with no bar. Anglera maps every feed to your taxonomy, fills the gaps, and scores completeness and accuracy before a SKU is allowed to list.
Millions of SKUs collected, normalized, and enriched — and counting.
Enterprise-grade security infrastructure with comprehensive compliance coverage.

Independently audited enterprise-grade security controls.
SAML 2.0, OAuth 2.0, and integration with Okta, Azure AD, and more.
Granular permissions, role-based access, and activity monitoring.
Full compliance with global data privacy regulations.
Send us a seller you’re trying to onboard or a category where listings are thin. We’ll onboard a live sample to your bar and walk you through it.
Endless selection, every SKU sellable — automatically.
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