For Marketplaces

Endless aisle. Every SKU sellable.

Anglera onboards any seller feed to your standard and holds every SKU to a quality bar before it lists. Grow selection into the long tail without scaling the mess.

Trusted by retailers and marketplaces onboarding millions of SKUs across every category.

See it on your own seller feeds

A 30-minute walkthrough on your categories and a real seller file.

We’ll only use this to prep your walkthrough and follow up. No spam.

More selection only wins if every SKU is sellable.

Adding sellers is how a marketplace grows — but each one ships data its own way, and raw feeds list SKUs that can’t be found or bought.

Onboarding sellers is the growth ceiling

Every seller’s feed is different, and manual review caps how fast your selection can grow.

Long-tail SKUs arrive unsellable

Thin or missing content means they’re unsearchable, don’t convert, and drive returns.

No quality bar, and the catalog rots

Inconsistent listings erode buyer trust and conversion across the whole marketplace.

What Anglera handles

Every job your data team owns — automated, every cycle.

Not a black box. Anglera does the unglamorous work that makes a catalog trustworthy, and reruns it as your assortment changes.

Classification & taxonomy

Auto-classify every SKU into your hierarchy and normalize messy attributes — “volts” vs “voltage,” “hue” vs “color” — so filters and search actually work.

Attribute & spec extraction

Pull structured specs, dimensions, and materials out of PDFs, spec sheets, and product images — not just the fields a supplier happened to send.

SDS, MTR & compliance docs

Extract safety and compliance data from the right section of every document — and keep it current when a manufacturer reissues it.

Identifier validation & dedupe

Validate MPNs, GTINs, and UPCs against a single source of truth, match products across systems, and collapse duplicate variants.

Tariff & HS code classification

Classify products into the correct tariff codes automatically — and re-check them when codes change.

Price-file & supplier mapping

Map diverse supplier price files and feeds into one clean master, on whatever cadence they send them.

Unique content & SEO

Original titles, descriptions, and real buyer FAQs tuned to your customer — never the duplicate manufacturer copy every competitor pastes.

Images & rich media

Source web-ready images and digital assets, and flag the SKUs still missing a usable photo.

Channel-ready formatting

Short copy for your ERP, rich content for eCommerce, the exact attributes each marketplace demands — set the rule once, Anglera formats for every destination.

Equivalents & cross-sell

Surface functional equivalents, replacements, and frequently-bought-with kits so buyers find the right product and the next one.

Assortment-gap analysis

See what competitors stock and suppliers carry that you don’t — and where your catalog is thin.

Catalog-health monitoring

Track completeness and quality over time, and prioritize the SKUs that need attention next.

Long-tail SKUs win the search

Your buyer searches by what they want.
A raw seller feed can’t answer.

Buyers, and the AI assistants they ask, search by use and fitment. A thin seller listing is unsearchable and doesn’t convert. Here’s the same SKU, two ways.

A buyer asks AI:
What most brands submit
IKEA KIVIK 3-seat sofa in Tibbleby beige and gray

3-Seat Sofa

Price
$799.00
Brand
IKEA
Model
KIVIK
Category
Furniture
No relevant products found.

Invisible

What AI needs to recommend you
IKEA KIVIK 3-seat sofa in Tibbleby beige and gray
Seating
True 3-seater · extra-deep seats for lounging
Comfort
Memory foam + pocket springs — keeps its shape
Cover
Removable, machine-washable Tibbleby fabric
Family-proof
Spare covers available — swap, don’t replace
Dimensions
90½ in W × 37¾ in D × 32⅝ in H
Delivery
Flat-pack — clears narrow doors and stairwells
Pairs with
KIVIK chaise + ottoman · grows into a sectional
Warranty
10-year limited warranty
AI answer

The KIVIK seats three on memory-foam-and-spring cushions, the cover zips off for the washing machine, and flat-pack delivery means no doorway measuring drama — backed by a 10-year warranty.

Discoverable

Anglera turns the catalog on the left into the catalog on the right — automatically, across your whole assortment.

Self-improving by design

Live in hours.
Accurate forever.

Most enrichment is a one-time project that goes stale in a quarter. Anglera runs it as a loop, so your data gets better over time, not worse.

Step 1

Source

Pull from supplier files, PDFs, spec sheets, images, and manufacturer sites — every source, cited.

Step 2

Structure

Map to your taxonomy, normalize units and attributes, validate identifiers, dedupe variants.

Step 3

Enrich

Unique descriptions, structured specs, fitment, compatibility, buyer FAQs, and web-ready images.

Step 4

Score

Every field scored for completeness and confidence. Gaps and conflicts flagged before they ship.

Step 5

Sync

Clean data flows to your PIM, ERP, storefront, marketplaces, and the AI feeds shoppers search.

Step 6

Monitor

Watch for drift and demand signal. When the source — or what shoppers ask for — changes, the loop restarts.

And it never stops — every change restarts the loop, automatically

What keeps the loop running

A new seller or supplier joins

their catalog is onboarded to your standard and quality-checked before it lists

A SKU falls below your content bar

flagged and enriched before it ever goes live

A seller’s feed updates

re-validated and re-synced — no manual review queue

Selection expands into the long tail

every new SKU held to the same bar, so the catalog never rots

Your catalog health climbs and stays there — not a one-time spike that quietly decays the moment the next supplier file lands.

The endless aisle, done right

Endless aisle, held to a standard.

More SKUs means more long-tail demand, but only if every listing is sellable. Anglera onboards any seller feed and gates each SKU on a quality bar. Your aisle grows endlessly and stays clean.

Step 1

Onboard any feed

Spreadsheet, API, PDF, or portal — Anglera ingests any seller or supplier feed without a custom integration per seller.

Step 2

Normalize to your taxonomy

Every listing is mapped to your categories and attributes — units, identifiers, and variants reconciled to your standard.

Step 3

Enrich what’s missing

Thin listings are filled in — titles, specs, fitment, and buyer FAQs sourced and scored, so long-tail SKUs are searchable.

Step 4

Gate on a quality bar

Completeness and accuracy are scored before a SKU goes live. Below the bar, it doesn’t list — so selection compounds while quality holds.

The gate is the point: selection scales into the long tail while every listing clears the same bar — so the catalog never rots.

Where Anglera Fits

Your PIM stores the data. Anglera does the work.

Anglera continuously scores, enriches, gap-fills, and maintains your product data. Plugs into any PIM. Works without one too.

Messy sources
ERP exports, supplier sheets, PDFs, images, websites
Anglera does the work
Score → enrich → validate → maintain, continuously
Your system of record
PIM, ERP, database, or commerce platform
Every channel
Storefronts, marketplaces, retail partners, AI assistants

Any PIM. Or no PIM.

Bidirectional sync keeps your PIM the system of record. No PIM yet? Anglera serves enriched data straight to your channels.

Self-improving product data

Every SKU is continuously scored, gaps filled from trusted sources, and data stays current as your catalog changes.

Live in 30 days or less

Most customers are in production in about two weeks — no two-year SI engagement. Start with a flat file and connect systems as you go.

Our customers work with

PIM & MDM

Akeneo
Salsify
inRiver
Stibo Systems
Syndigo
Pimcore
Contentserv
Informatica

ERP & Data Platforms

SAP
Oracle
NetSuite
Microsoft Dynamics
Databricks
Snowflake

Commerce Platforms

Shopify
Adobe Commerce
Magento
BigCommerce
WooCommerce

Enterprise REST APIs, webhooks, real-time sync, and hands-on integration engineering included.

Why Anglera

Not a catalog-ops team. Not raw self-listing. Not a feed aggregator.

vs. a manual catalog-ops team

You can’t hire your way to an endless aisle — reviewers become the bottleneck the moment selection grows. Anglera onboards and gates SKUs automatically, so a small team supervises millions of listings instead of clearing a queue.

vs. letting sellers self-list raw data

Raw self-listing fills the catalog with thin, unsearchable SKUs that tank conversion and trust. Anglera normalizes and enriches every feed to your standard, then gates on a quality bar — so what lists is actually sellable.

vs. a syndicator / feed aggregator

Aggregators pass feeds through — garbage in, garbage live, with no bar. Anglera maps every feed to your taxonomy, fills the gaps, and scores completeness and accuracy before a SKU is allowed to list.

Proof

Built for marketplace scale.

Live · SKUs processed
4,218,640

Millions of SKUs collected, normalized, and enriched — and counting.

10,000 SKUs in hours
onboarded from a raw seller feed to live and sellable
Up to 90% lower cost
than manual seller-listing review
One bar, every listing
completeness and accuracy scored before a SKU lists
Security

Security & Compliance First

Enterprise-grade security infrastructure with comprehensive compliance coverage.

AICPA SOC 2 Type II certified

SOC 2 Type II

Independently audited enterprise-grade security controls.

Enterprise SSO

SAML 2.0, OAuth 2.0, and integration with Okta, Azure AD, and more.

Advanced Access Controls

Granular permissions, role-based access, and activity monitoring.

GDPR & CCPA Compliant

Full compliance with global data privacy regulations.

Questions marketplaces ask us

See it on your own seller feeds.

Send us a seller you’re trying to onboard or a category where listings are thin. We’ll onboard a live sample to your bar and walk you through it.

We’ll only use this to prep your walkthrough and follow up. No spam.

Grow the aisle. Hold the bar.

Endless selection, every SKU sellable — automatically.