Get discovered. Get recommended. Get the sale.
You and your competitor sell the same product. Their page is rich and answers every buyer question. Yours is the thin copy the manufacturer shipped. Anglera fixes that — so you win search, pass every marketplace feed, and turn browsers into buyers.
Built for omnichannel and DTC teams across beauty, grocery, electronics, apparel, and home.
You’re losing the sale on a product you both carry.
Most of your catalog is the manufacturer’s copy — the same blob your competitors pasted in — so nothing makes a shopper choose you, and nothing for search to grab onto.
Invisible in your own search bar
A shopper types “silicone-free serum for fine hair” and gets zero results, because that phrase lives nowhere in your data.
Rejected by the channels
Amazon flags missing required attributes and Google Shopping disapproves listings — every new marketplace turns into a data-cleanup project.
Absent from the AI answer
Ask an assistant to shop and it recommends the retailer whose page it could read. Same product, same price — the richer page wins the cart.
Every job your data team owns — automated, every cycle.
Not a black box. Anglera does the unglamorous work that makes a catalog trustworthy, and reruns it as your assortment changes.
Classification & taxonomy
Auto-classify every SKU into your hierarchy and normalize messy attributes — “volts” vs “voltage,” “hue” vs “color” — so filters and search actually work.
Attribute & spec extraction
Pull structured specs, dimensions, and materials out of PDFs, spec sheets, and product images — not just the fields a supplier happened to send.
Identifier validation & dedupe
Validate MPNs, GTINs, and UPCs against a single source of truth, match products across systems, and collapse duplicate variants.
Unique content & SEO
Original titles, descriptions, and real buyer FAQs tuned to your customer — never the duplicate manufacturer copy every competitor pastes.
Images & rich media
Source web-ready images and digital assets, and flag the SKUs still missing a usable photo.
Channel-ready formatting
Short copy for your ERP, rich content for eCommerce, the exact attributes each marketplace demands — set the rule once, Anglera formats for every destination.
Equivalents & cross-sell
Surface functional equivalents, replacements, and frequently-bought-with kits so buyers find the right product and the next one.
Assortment-gap analysis
See what competitors stock and suppliers carry that you don’t — and where your catalog is thin.
Catalog-health monitoring
Track completeness and quality over time, and prioritize the SKUs that need attention next.
Your shopper searches for the outcome.
Your listing answers with a title and a price.
Shoppers search for the job: “silicone-free serum for fine hair,” “85-inch TV that looks like art on the wall.” Thin manufacturer copy hands the sale to the richer page. Here’s the same SKU, two ways.
85" The Frame Pro Smart TV
- Price
- $2,999.99
- Brand
- Samsung
- Model
- QN85LS03FWFXZA
- Category
- —
Invisible
- Best for
- Doubles as wall art — Art Mode when the TV is off
- Screen
- 85" Neo QLED · 4K · matte anti-glare · HDR10+
- Gaming
- 120Hz panel · up to 4K 144Hz VRR · FreeSync Premium Pro
- Smart home
- Alexa built-in · works with SmartThings & Google Home
- Cable clutter
- Wireless One Connect box · single near-invisible cable
- Mounting
- Slim-fit wall mount included · VESA 600×400
- Connections
- 5× HDMI (eARC) · 3× USB · Wi-Fi · Bluetooth 5.3
- Good to know
- 90 lbs · 1-yr warranty · Prop 65 warning
Samsung’s 85" The Frame Pro shows curated artwork in a matte, gallery-style finish when off, then switches to a 4K Neo QLED screen for movies and 120Hz gaming — and its Wireless One Connect box keeps it down to a single, near-invisible cable.
Discoverable
Anglera turns the catalog on the left into the catalog on the right — automatically, across your whole assortment.
Live in hours.
Accurate forever.
Most enrichment is a one-time project that goes stale in a quarter. Anglera runs it as a loop, so your data gets better over time, not worse.
Source
Pull from supplier files, PDFs, spec sheets, images, and manufacturer sites — every source, cited.
Structure
Map to your taxonomy, normalize units and attributes, validate identifiers, dedupe variants.
Enrich
Unique descriptions, structured specs, fitment, compatibility, buyer FAQs, and web-ready images.
Score
Every field scored for completeness and confidence. Gaps and conflicts flagged before they ship.
Sync
Clean data flows to your PIM, ERP, storefront, marketplaces, and the AI feeds shoppers search.
Monitor
Watch for drift and demand signal. When the source — or what shoppers ask for — changes, the loop restarts.
What keeps the loop running
Shoppers search for an attribute you don’t expose
the gap is surfaced and the attribute filled across the catalog
Reviews keep raising the same question
it becomes an on-page answer and a new structured attribute
A marketplace changes its required fields
backfilled so your feeds keep passing
A new colorway or variant drops
enriched and channel-ready the same day
Your catalog health climbs and stays there — not a one-time spike that quietly decays the moment the next supplier file lands.
Your customers are already telling you what’s missing.
Reviews, searches, and returns are pure demand signal. Most retailers never feed it back into their data. Anglera does, so your catalog learns from what shoppers want.
Reviews say what they wish they’d known
“Does it fit a queen?” “Is it gluten-free?” The questions and complaints buyers leave become on-page answers and new structured attributes — so the next shopper never has to ask.
Your search bar logs what they can’t find
Zero-result and high-exit searches are a list of the attributes shoppers want and your data doesn’t expose. Anglera turns those queries into the gaps it fills next.
Returns point to the pages that misled
“Not as described” and repeat support tickets pinpoint exactly where the product data is wrong or thin — so you fix the highest-impact SKUs first.
Supply-side data tells you what a product is. Customer voice tells you what shoppers are looking for. Anglera enriches for both, and keeps doing it as the signal changes.
Your PIM stores the data. Anglera does the work.
Anglera continuously scores, enriches, gap-fills, and maintains your product data. Plugs into any PIM. Works without one too.
Any PIM. Or no PIM.
Bidirectional sync keeps your PIM the system of record. No PIM yet? Anglera serves enriched data straight to your channels.
Self-improving product data
Every SKU is continuously scored, gaps filled from trusted sources, and data stays current as your catalog changes.
Live in 30 days or less
Most customers are in production in about two weeks — no two-year SI engagement. Start with a flat file and connect systems as you go.
Our customers work with
PIM & MDM
ERP & Data Platforms
Commerce Platforms
Enterprise REST APIs, webhooks, real-time sync, and hands-on integration engineering included.
Not an agency. Not another hire. Not “just paste the copy.”
vs. agencies & freelancers
No per-SKU invoices, no multi-month projects, no managing a queue of copywriters who don’t know your taxonomy or each channel’s attribute rules. Anglera is automated and runs across your whole assortment at once — consistent, structured, and channel-aware from the first SKU.
vs. an in-house merchandising team
You can’t hire your way through tens of thousands of thin SKUs and a new feed spec every quarter. Anglera gives your merchandisers the output of a much larger team — they set the brand voice and guardrails, review the quality-scored results, and stop hand-keying attributes one field at a time.
vs. pasting manufacturer copy / doing nothing
The default — ship the manufacturer’s blob — is why your page is identical to every competitor’s and invisible to search and AI alike. Doing nothing isn’t free; it’s the traffic, rankings, and carts you’re handing to the retailer with the richer page.
Built for retail at scale.
Millions of SKUs collected, normalized, and enriched — and counting.
Security & Compliance First
Enterprise-grade security infrastructure with comprehensive compliance coverage.
SOC 2 Type II
Independently audited enterprise-grade security controls.
Enterprise SSO
SAML 2.0, OAuth 2.0, and integration with Okta, Azure AD, and more.
Advanced Access Controls
Granular permissions, role-based access, and activity monitoring.
GDPR & CCPA Compliant
Full compliance with global data privacy regulations.
Questions retailers ask us
See it on your own thin SKUs.
Send us a category where your listings are sparse, or a channel feed that keeps getting rejected. We’ll enrich a live sample — search-ready and channel-compliant — and walk you through it.
Same product. Win the page.
From thin listing to discoverable, channel-ready, conversion-grade product data — automatically.
Explore more