Sporting Goods & Outdoor · #58 by 2025 U.S. retail sales ($7.56B)
Measured at www.basspro.com on 2026-09-01
Each pillar shows the points earned against the maximum that was actually observable. Where a signal could not be observed it is removed from both sides rather than scored as a failure.
| Identity | 5.7 / 6 | |
| Identifiers | 3.7 / 12 | |
| Attribute depth | 2.8 / 7 |
| Descriptive content | 3.8 / 6 | |
| Imagery | 3.8 / 5 | |
| Ratings and reviews | 0 / 6 | |
| Catalog consistency | 2 / 3 |
| Public pricing | 5 / 5 | |
| Stock visibility | 3.4 / 4 | |
| Shipping in markup | 0 / 4 | |
| Return policy in markup | 0 / 4 | |
| Un-gated access | 3 / 3 |
| Product markup | 6 / 6 | |
| Required-field completeness | 5 / 5 | |
| Recommended-field depth | 1.6 / 5 | |
| Variant expression | 1.8 / 4 |
| Crawler access to products | 4 / 4 | |
| AI crawler stance | 2 / 4 | |
| Product sitemap | 1 / 4 | |
| Agent surfaceplatform | 0 / 3 |
We read every sampled page twice — once as a plain crawler reading your published markup, once through an extractor. Where the two disagree, an agent is likely to disagree too.
nothing lost — your markup survives extraction
mpn, brand
0 of 4 compared pages lost at least one identifier in extraction.
| robots.txt readable | yes |
| AI crawler stance | partial — 9 named, 2 blocked |
| Sitemap | not found |
| UCP profile | none at /.well-known/ucp — this is not evidence against adoption |
| llms.txt | none |
Drawn by seeded random selection from your own product sitemap — 15,860 candidate product URLs, seed "anglera-legibility-2026". Same seed, same pages, every time. Open any of them and check our arithmetic.
| Page | Markup | Attributes | Images | GTIN |
|---|---|---|---|---|
| /p/lego-city-f1-driver-with-mclaren-race-car-set | Product | — | — | — |
| /p/wabash-valley-farms-film-festival-popcorn-set | not readable | — | — | — |
| /p/prospectors-dream-adventure-4-x-16-gold-sluice-box | Product | 3 | 1 | — |
| /p/the-anglers-book-of-favorite-fishing-quotations-book-by-jackie-corley | not readable | 2 | 2 | — |
| /p/lacrosse-alphaburly-pro-waterproof-hunting-boots-for-men | Product | 6 | 8 | — |
| /p/columbia-benton-springs-full-zip-fleece-jacket-for-ladies | Product | 7 | 14 | — |
| /p/aftco-lemonade-trucker-cap-for-kids | not readable | 5 | 6 | — |
| /p/crocs-classic-truetimber-clogs-for-men | Product | 6 | 6 | — |
Your storefront returned readable markup to a plain client on 63% of the sampled pages. Where it did not, we make no claim about what the markup contains.
hasVariant an agent sees unrelated products.It is not an audit and not a judgement of the business — it is a 8-page sample taken on a stated date, scored on a published rubric with no model judgement in it. Nothing here predicts whether any assistant will recommend you; for most answer engines that is decided by a private merchant feed we cannot see. If a number here is wrong, tell us and it goes in the public corrections log.
This scorecard is a sample — eight product pages, drawn at random from a published seed. It tells you where Bass Pro Shops stands, not which SKUs are costing you. We’ll run a real sample of the whole catalog through the same extractor and send back the fields that are missing, by product.
Everything above stays free either way — the rubric, the sampled pages, the dataset, and every other company’s scorecard.